Use the website of your target customer and rely on sales intelligence As you can see there is a lot you can read from a website! Each page has its own potential that you can use to filter out and address your target customers. However you also have to keep in mind that your sales team and marketing cannot spend tons of time on websites doing research. Rather use sales intelligence software that does this work for you! In addition to the two tools mentioned above there are of course a number of sales intelligence and sales automation tools that support you in the sales process. Some have specialized in evaluating information available online others have a different focus.
We recommend that you keep your sales as digital as possible so that you and your sales team can concentrate on the most important thing - acquiring new customers! CHECKLIST: What Latest Mailing Database do you discover on company websites? Now that you've read our article carefully you might want something tangible to tick off. You get that! In our free checklist you can write down everything important about a company website! The perfect complement to a sales intelligence tool of your choice. Success growth customer acquisition - you can only achieve all of this with the help of the appropriate preparatory work.
Your lead lists are an important building block on this path. In this article we want to help you create lead lists in a way that is your key to success. What is a BB lead list and why is it worth working with? A BB lead list is a compilation of companies or decision makers that you intend to acquire as a customer. At best these are qualified leads – i.e. they meet certain criteria such as the company is relevant the data set is complete etc. The great advantage of a lead list is obvious: At best you can already provide your sales department with high-quality contacts so that the team can save themselves the time-consuming research work and focus on their core competence: selling.